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Pleasanton’s 10x Genomics opens early access to Sentira analysis platform

The company plans a paid commercial release in early 2027 after an initial free-access period for researchers using its Xenium and Atera systems.

Tobias Teague

September 29, 20261 min read

Spatial Biology Cloud - illustration, Jake Team LLC

Pleasanton-based 10x Genomics announced a new cloud software platform on Sept. 29, extending its business from generating biological research data to helping scientists analyze it.

The first offering, Sentira Spatial Analysis, is available through a free early-access program for researchers using the company’s Xenium or Atera systems. The company expects a paid commercial release in early 2027, with usage-based pricing and planned enterprise subscriptions. Detailed prices have not been released.

The software uses NVIDIA computing technology to process spatial biology data, which researchers use to study biological activity within tissue. The announcement came as 10x said it was beginning shipments of Atera, its newest instrument.

10x Genomics lists its headquarters and multiple offices on Stoneridge Mall Road in Pleasanton.

Sources: 10x Genomics Sept. 29 announcement, https://www.prnewswire.com/news-releases/10x-genomics-announces-sentira-a-new-computational-platform-to-turn-complex-biological-data-into-experimental-conclusions-302892240.html ; company locations, https://www.10xgenomics.com/company

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Tobias Teague

Tobias Teague reports on local business, new openings, and economic development in Pleasanton.

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