The City of Pleasanton is accepting applications for this year’s Hometown Holiday Celebration, scheduled for Saturday, December 5, 2026, on Main Street in Downtown Pleasanton. The event features a parade beginning at 5:00 p.m., followed by a community tree lighting ceremony.
Parade entry fees range from $60 to $100 depending on the group category. Applications must be submitted by Sunday, November 22, with registration fees due by 5 p.m. on Monday, November 30. The parade includes floats, cars, marching bands, and community organizations, and will proceed rain or shine.
New this year, individuals wishing to announce the parade must submit an online application and a one-minute audition video. Applicants must be at least 16 years old. Videos should be recorded standing against a plain background while reading the script available on the event website.
The city is also seeking volunteers aged 16 and older for roles including parade marshals, setup, and teardown. Local businesses may sponsor the event with levels including a $10,000 Presenting Sponsor position, a $2,000 Holiday Spirit Supporting Stage Sponsorship, or a $500 Community Holiday Sponsorship.
Tracy Newman, Recreation Supervisor for the City of Pleasanton, stated, "The Hometown Holiday Celebration is one of Pleasanton’s beloved traditions, and the one time of year we bring the entire community together. This event could not happen without the many dedicated volunteers who help bring it to life." She added that the city welcomes participants in any capacity.
The tree lighting will take place in front of the Museum on Main Street with live musical entertainment and appearances by Santa and Mrs. Clause. For more information, contact (925) 931-5352 or hometownholiday@cityofpleasantonca.gov. Details are available at www.hometownholiday.com.
